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| Course Content: |
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Objective: |
| To shape professionals able to handle the development of a projects realization process in the fashion field. |
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1)To mould creativity and sensibility towards the product using analytical capacities inherent to the on going market.
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To generate team work in order to achieve a common goal.
3) The annual full time formula allows one to penetrate in a complete theoretical and practical experience coming in contact with Venice and the surrounding territory, environment rich in both made in Italy and history. |
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| Programme: |
| Within the programme it is possible to identify 5 macro areas: trends and visual culture, Marketing intelligence, Brand Management, Fashion buyer and communication. The aim being to have a global view of the fashion system inside marketing. Several projects will be developed in collaboration with local firms (from briefing to final presentation). |
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| Didactic areas: |
Fashion history, visual culture, sociology and trends.
project: fashion trends and visual culture, Fashion economics, fashion products technology of materials, fashion marketing consumer intelligence and consumer watching, Project: marketing intelligence, brand management, licensing, marketing of luxury goods, project: brand management, distribution channel, franchising retail management and e-retailing, fashion buyer, Project: fashion buyer and retail communication, advertising and PR, In store communication, Project: Communication. |
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Place of study |
Duration |
Intake |
Annual Tuition Fees in Euros |
Venice |
1 Year |
November |
15000 |
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| Country Info : |
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The city of Venice, Italy is simply stunning and completely unique. Venice is without doubt one of the most beautiful and popular cities in the world and is always admired by the many tourists that visit throughout the year.
Visitors will find that there is a vast selection of Venice hotels to suit every taste and budget. For lovers of fine cuisine, Venice offers a wide selection of excellent restaurants serving delicious Italian food as well as a choice of international cuisine.
With a large number of art galleries in Venice, art lovers can enjoy displays of spectacular paintings and sculptures by well-known artists. Museums are also plentiful in Venice, housing many important collections and countless ancient artefacts. |
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| More Information / Fast Facts and Orientation |
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Country: Italy |
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Status: city |
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Area: 1,178 square kilometres / 458 square miles |
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Population: 310,000 |
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Country population: 60 million |
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Language: Italian |
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Currency: Euro (EUR) |
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Time zone: GMT + 1 hour |
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Country dialling code: +39 |
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Telephone area code: 041 |
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